Author: jcb.admin

Perhaps the most colourful JCB machine in the world is the ‘Rainbow JCB’! I mean who doesn’t love a rainbow coloured digger right?!

The uniquely decorated JCB 3CX backhoe loader is owned by machinery plant hire company Flannery Plant, a family company that started life in London in 1972 with a 3C JCB Backhoe Loader. #RainbowJCB came into being around 3 years ago to help promote the Building Equality campaign which has grown significantly in the last few years. The Building Equality campaign is dedicated to creating a construction industry what is wholly welcoming, inclusive and supportive of lesbian, gay, bisexual, transgender and other related communities.

The special machine has appeared up and down the UK supporting Pride and inclusivity events. Crowds of over 1.5 million people attended the Pride London parade where the #RainbowJCB was one of the highlights.

A special 1:32nd scale model was even created for the machine so that Flannery could help thank people who supported their campaign. Even in miniature form, the 3CX looks amazing!

What a positive story and what a bright machine!

A brand new book has been launched which takes its inspiration from the world renowned JCB Backhoe Loader. ‘The Little Yellow Digger that saved christmas’ is the first of a proposed series of children’s story books written by a JCB UK employee Matthew Wroe and features a very recognisable 4CX at the heart of it.

This is Matthew’s first book and as well as the obvious JCB link, his young family have also played a big part in creating the first in the series. Indeed they even feature in illustrated format throughout the book as they come face to face with a certain special seasonal visitor! The drawings were created by an Australian based illustrator friend of Matthew’s called Crystal Rose Stott. A global collaboration that was completed during the height of the Covid lockdowns in both countries.

True to Matthew’s generous and charitable spirit, all profits from the books will be donated to children charities including NSPCC, Unicef, Ronald McDonald Foundation and The Birmingham Children’s Hospital. We think this is something incredibly positive created at a time of great uncertainty and we wholeheartedly recommend you checking it out especially if you have any young JCB fans in your family or simply if you love a good heartwarming Christmas read with the kids.

The book is available now from Amazon